Samsung highlights Galaxy S22 5G Violet in new campaign – Samsung Newsroom India

This campaign, signed by Fbiz company, is the primary to characteristic Allan Jeon, the champion of Samsung’s actuality present, Let’s Dance with Nightography.

Allan Jeon, winner of Let’s Dance with Nightography, and S22 5G Violet | Image is for illustration solely

In the center of the 12 months, dance followers on the Internet bought acquainted with the perfect actuality: Let’s Dance with Nightographydesigned Samsung in partnership with fbiz basically engaged on TikTok, primarily based on your entire language of GenZ’s favourite social community. And to proceed this dialog with the general public, Samsung presents a champion let’s dance, Allan Jeon, in his first campaign as a part of the model’s influencer group, Team Galaxy, a prize awarded completely to the winner of the fact present. In the communication occasion, the star highlights the new purple coloration Galaxy S22 5G1 2.

“Samsung is at all times attentive to the wants and wishes of individuals, together with the viewers of Generation Z, who’ve at all times lived in a digital world, have been linked and valued self-expression. That’s why we have chosen Allan Jeon, winner of Let’s Dance and a new member of Team Galaxy, to introduce the Galaxy S22 5G Violet,” says Mario Sousa, Senior Marketing Director of Mobile Experience at Samsung Brazil.

Combining the new model of the road with the type and theme of Samsung’s actuality present, the campaign was born from an Fbiz survey that assesses the ability, relevance and extent to which the fashionable purple coloration is positively altering GenZ’s everyday. . Articles that result in a movie starring Allan Jeon, whose construction was impressed by TikTok and its looping movies, which begin and finish across the second he turned the champion of Let’s Dance.

In the movie, Allan leaves the studio of the fact present with a Samsung Galaxy S22 5G Violet in hand and dances by means of the streets assembly different contestants let’s danceequivalent to Cereja, Guu Henrike, Jessie Shen and Thays Pires, whose lives are polluted by the vitality of the model’s new Violet model.

“We are very pleased with the branding and product initiatives we’re creating in partnership with Samsung: all of them have synergy, coherence and, above all, a concentrate on the relevance of the narrative to the objectives we join with,” says Eliana Ricci, director of Fbiz Business.

The movie was created by Fbiz, produced by Estúdio Mol, directed by Rodrigo Rossi and options AnotherBag Z by Another Place, the results of a partnership between Samsung and the model. The second consecutive 12 months of this partnership introduced a new assortment of 18 merchandise impressed by the foldable Galaxy Z Flip4 5G smartphone.13 and the bag that was made for the gadget could be seen in the movie. Read extra in regards to the partnership on the hyperlink.

The campaign additionally contains developments on main platforms in the digital atmosphere and motion by influencers with content material that highlights the complete potential of the new Galaxy S22 5G coloration on their official profiles.

Watch the Galaxy S22 5G Violet campaign movie starring Nightography winner Allan Jeon under.

1 Supports 5G expertise. Actual velocity might fluctuate by nation, service and person atmosphere. Check along with your service for availability and particulars. Download and streaming speeds might fluctuate relying on content material supplier, server connection and different components.

two Due to problems with technological innovation and sustainable consumption, Samsung not offers a charger with a plug in the product field (USB-C case solely), nonetheless, when buying eligible units, the buyer has the proper to redeem the charger free of charge. fork. Redemption could be submitted inside 30 days from the bill date. Delivery is made to the buyer’s tackle. See the complete textual content of the supply at

3 You can see a crease in the middle of the house display screen. This is a pure characteristic of a smartphone.

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