From Facebook to Roblox, check out the 10 biggest flops in the metaverse

In 2022, one phrase dominated the minds of builders, firms, and tech fanatics: metaverse. A time period acquainted to cryptocurrency customers that made well-known when Facebook modified its identify to META, it was certainly one of the huge adverts of the 12 months.

Much has been made from the disruptive potential of the metaverse. About how the new digital setting will break down the boundaries between the digital and the bodily, serving to to rewrite a brand new historical past in society. Many even mentioned that the metaverse can be the closing frontier of life, and in it folks may dwell without end via their avatars and uploaded consciousness.

Nevertheless, What actually “bombed” the metaverse in 2022 have been layoffs, finances cuts, and numerous failed occasions. With that in thoughts, 8BTC consultants have recognized the 10 biggest failures of the metaverse. Check it out.

The 10 Biggest Fails in the Metaverse


Jelly was a giant hit in Asia, the app permits customers to create avatars, create costumes and talk with one another by sending messages. Jelly additionally has a geolocation characteristic that mirrors the actual world; every avatar walks round an actual avenue map, so customers can share real-time areas to point out how far they’re from one another.

The app has even surpassed WeChat as the most downloaded app in China, reaching over 435,000 downloads per day. However, many Jelly customers have seen a rise in spam calls and messages after signing up to use the metaverse app.

It was discovered that the app used the person’s WeChat ID, QQ account and different private info for a minimum of 15 days. In addition, trend designers and bloggers have pointed out that a few of the objects in Jelly’s avatar are equivalent to their merchandise, suggesting that Jelly has infringed their copyrights. The consequence: meteoric success, dizzying decline.


A-SOUL is a metaverse music group composed of avatars and developed by ByteDance and managed by Lehua Entertainment. The band has attracted numerous followers with its distinctive qualities. The group was an important success, however scandals associated to the voices of the creators and avatars put an finish to the digital group.

Tencent Magic is disabled

Tecent is certainly one of the world’s largest know-how firms, liable for WeChat, amongst different apps. The firm introduced Magic Core, its digital items platform. However, China’s OpenSea noticed its gross sales decline month after month whereas the platform was virtually a zombie with few customers and little curiosity in digital objects.

In this manner, the platform mimicked the broader NFT market, which noticed its quantity plummet by about 99%. Revealing that “digital collections” are nonetheless in their infancy.

Yingchuang know-how

In the subject of digital actuality (VR), Yingchuang Technology might be thought-about a star firm. With widespread reputation, the firm claimed to be the “Microsoft of the Metaverse”, turning into a unicorn firm. However, the firm’s in depth funding in goggles and different VR gear did not fare so nicely, and accounts started to lag.

The firm has held again wages, reduce employees and is struggling to keep afloat in a largely bear market.


In March final 12 months, when the American gaming platform Roblox listed on the New York Stock Exchange, its inventory worth rose 54.4% on the first day, with a market worth of greater than $40 billion.

At the time, Roblox, often called the “metaverse’s first inventory,” prompted a worldwide sensation as its valuation was simply $4 billion in the 12 months earlier than its itemizing and had grown tenfold by the time it went public. Roblox has since climbed even greater, reaching a peak market cap of $80 billion in November of final 12 months.

However, its market worth plummeted in 2022 and noticed a drop of over 76%.

Elon Musk

Musk’s brain-computer interface firm, Neuralink, sparked controversy final 12 months over allegations of animal cruelty. In addition, the leaked info revealed that almost all of the animals with the implant died a while after the intervention.

Musk even mentioned that the metaverse would solely be viable with Neuralink options, however after years of analysis, the allegations have raised doubts about the integrity of the firm’s adverts and revelations about Musk’s merchandise.

Furthermore, in the first half of this 12 months, Tesla transformed about 75% of Bitcoin into authorized tender and reported an impairment lack of $170 million. Another downside for Tesla is its vehicles, and in accordance to statistics launched by the US Federal Safety Regulator, out of a complete of 392 crashes between July 2021 and May 5, 2023, involving automated steering, 273 have been concerned. Tesla model vehicles. .

Since the starting of 2022, Tesla’s inventory worth has decreased by greater than 64.42%, and Tesla’s market capitalization has additionally decreased by $730 billion.

NFTs, Tokens and Virtual Lands

The record can’t miss the failure of the cryptocurrency market, which noticed a pointy drop in worth in 2022. This prompted a number of firms to go bankrupt and hundreds of buyers round the world misplaced cash. Not to point out the over 90% drop in the NFT market, the gaming bubble and the land in the metaverse that sells for tens of millions of {dollars} and right this moment is worse than a weedy, empty plate house. “Don’t throw rubbish right here.”


One of the biggest failures of the metaverse in 2022 was Meta (previously Facebook) itself. After the billions spent on the mission, nothing new was achieved, and what was offered turned the topic of jokes on social networks. In November of this 12 months, Meta’s founder and CEO Mark Zuckerberg introduced in an open letter that the firm was slicing greater than 20% of its workforce, in addition to many layoffs.

Meta’s share worth has fallen by 71% this 12 months. In addition, the information exhibits that the firm has already “spent” greater than 15 billion USD on improvement, and even the most enthusiastic folks like Zuckerberg aren’t happy with META’s advances.


Another main failure was Apple’s foray into the metaverse with the launch of the Apple XR, which might turn out to be the {hardware} that popularized the metaverse and put Apple again on the record of the world’s most progressive firms. The Apple XR can be what the iPod was to digital music and the iPhone was to smartphones.

However, its begin was postponed as soon as once more. According to sources, the delay was due to {hardware} points, front-end and different glitches.

the bubble burst

In 2022, a number of firms introduced actions and developments in the metaverse, however the overwhelming majority failed. With that in thoughts, Canalys principal analyst Matthew Bauer believes most industrial metaverse tasks will fail by 2025.

“We are in a livelihood disaster the place folks in the actual world are struggling to eat. What is the which means of metavezo at this second?” Ball mentioned.

However, Ball additionally admitted that video games might be profitable in the “Metaverse” world, and a few grownup leisure can win over some customers, however he believes that the industrial subject has no future. Ball expects most metaverse tasks in the industrial house to shut by 2025.


(*10*): this isn’t an funding supply and the opinions and data contained in this textual content don’t essentially replicate the positions of Cointelegraph Brasil. Every funding ought to be accompanied by analysis and the investor ought to be knowledgeable earlier than making a choice.

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